The Lacoste company was founded in 1933 and takes its name from Rene Lacoste, the world-renowned tennis player and sports enthusiast. Rene Lacoste did not like the traditional shirts used for tennis and teamed up with Andre Gillier, the owner of France's largest knitwear company, to create the knitted cotton pique shirt that revolutionized the sportswear market.

Each Lacoste design reflects the brand's DNA - classic, understated, quality and luxury with a sophisticated blend of sports and fashion. These characteristics combine to create a unique style that distinguishes Lacoste Clothing from other lifestyle brands.

Today Lacoste Clothing is at the forefront of style and is one of the most respected brands in the world.